Thiago Matsunaga
Designer,
Product & Brand

Thiago Matsunaga
Designer,
Product & Brand

Thiago Matsunaga, Product and brand designer
Thiago Matsunaga, Product and brand designer

I’m a designer with over 18 years of experience across brand and product design, and I’m currently working on both at Tivita, where we’re building the financial hub for healthcare providers in Brazil.

I also run Spare Time Type™, a personal type foundry dedicated to designing expressive, well-crafted fonts during the hours in between.

Originally from Curitiba, Brazil, I spent nearly two years in Los Angeles as a Design Director at TBWA\Chiat\Day LA, where I led the design of global campaigns for brands like Gatorade, Levi’s, and Hilton. I’ve also served as a product design specialist at Pipefy, scaling workflow solutions for managers worldwide, and as a creative partner at Candy Shop, where I helped local Brazilian brands grow through bold, strategic design.

My work has been recognized by Cannes Lions Festival, Clio Awards, Art Directors Club, Effie Awards, Awwwards, Latin American Design Awards, El Ojo, Lusos Awards, Best of Behance, and many more. It’s been featured in Lürzer’s Archive, the Brazilian Graphic Design Biennial book, Brand New, and was named one of the best ads of 2022 by both Fast Company and AdWeek. I’ve also served on the jury for awards such as the Brazilian Design Biennale and the New York Festivals, among others.

I hold a bachelor’s degree in graphic design from PUCPR (Pontifical Catholic University of Paraná) but I've studied design since I was a kid, trying to create websites at the beginning of the internet.

In my career so far, I've worked with worldwide brands such as Apple Music, Adidas, AMD, Prime Video, Hilton, LG, Nissan, Levi's, Gatorade, Sephora, the Recording Academy, 2K, Fisher-Price, Expedia Group and Jack in the Box. My expertise includes art direction, graphic design, illustration, type design, digital design, product design, and branding.

You can reach me at

thiagomatsunaga@gmail.com

thiagomatsunaga@gmail.com