Once upon a time

5 children stories based on the songs and lives of rock artists.

To celebrate children's day in Brazil, we created 5 children stories based on the songs and lives of rock artists: Rita Lee, Beatles, Freddie Mercury, David Bowie and Tina Turner. The stories were used in the following pieces:

1. A special radio show for children's week. Every day, a different story was told in the schedule.

2. A website with illustrated stories and audios for parents to read, tell and hear with children at home.

The project involved 5 different illustration styles, one for each story. I was responsible for illustrating the story of Rita Lee and you can see just below.

Agency: Candy Shop
Client: Mundo Livre FM
Creative directors:
Thiago Matsunaga, Zé Luís Schmitz
Art director:
Thiago Matsunaga, Getulio Vargas
Copywriter: Zé Luís Schmitz
Illustrators: Thiago Matsunaga, Getulio Vargas, Rafael Amaral, Gabriel Menezes, Lucas Oro

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Selected works

Campaign ‧ Art direction ‧ Dev

Campaign ‧ Art direction ‧ Illustration

Illustration ‧ Graphic Design

Product Design ‧ Dev

Branding ‧ Type design ‧ Art Direction

Campaign ‧ Graphic Design ‧ Tee Graphics

Campaign ‧ Graphic Design

Branding ‧ Art Direction ‧ Packaging

Branding ‧ Illustration ‧ Art Direction